Many businesses have on one hand, well designed corporate plans/business strategies and on the other hand have information communication technology plans/strategy, but do not have an integrated business and ICT strategy.

This is why many business managers/executives are troubled by concerns such as the following:-

  • Are we better off now in terms of efficiency and effectiveness after computerization?
  • Does the installed ICT offer good value as compared to the cost of its implementation?
  • Does the ICT differentiate the company from its competitors?
  • Has the ICT improved the image of the business in the eyes of the customer in terms of improved delivery of services?
  • Does lack of ICT strategy impact upon the company’s business potential?

Fusion is a new approach to addressing strategic business - ICT alignment, in that it focuses more on business strategies and initiatives rather than technology.